Professional networking tool now on Facebook

What is BeKnown?

Monster Worldwide including CareerOne.com.au has launched BeKnown™, a professional networking app designed to enable Facebook users to establish a professional network on the world’s most popular social platform.

BeKnown is available free for download at http://apps.facebook.com/beknown to all Facebook users in 19 languages across 35 countries including Australia. Users can identify and connect with contacts from multiple sources including Facebook, Linked In, Gmail and Yahoo to enhance their professional profile and discover new career opportunities.

“BeKnown allows people to build their professional networks on Facebook and then keep those work-related contacts and updates separate from their personal profile,” said Michael Harvey, CEO of CareerOne.com.au.

“More than 600 million people use Facebook globally including an estimated 10 million plus users in Australia and BeKnown allows them to do everything they want to on one platform,” he said.
“Companies are also making use of Facebook in increasing numbers to reach consumer audiences and now BeKnown allows them to connect with potential employees as well,” said Mr Harvey.

What’s in it for you?

“BeKnown means a job hunter can create and maintain their professional network without ever leaving Facebook,” said Mr Harvey.

“To make BeKnown as easy as possible to populate, Australian users can pull in details from their CareerOne and Linked In profiles as well as select contacts from Linked In and Facebook and other social networks to connect with,” he said.

Other BeKnown benefits

  • Connect to CareerOne’s job search tools from within the BeKnown app.

  • Easily invite contacts from other social networks to expand their BeKnown network. No need to send one invite at a time.

  • See who among their professional contacts on BeKnown is connected to a company or job opportunity they are interested in.

  • Update their social profile on Facebook without impacting their BeKnown page. BeKnown is a totally separate profile on the Facebook platform.

Article from CareerOne, July 2011.

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